How I Transformed A Social Media Campaign With a Simple Photo App

Snapshots, Featured

 

When it comes to marketing and PR, one of my favorite iPhone apps I use to jazz up my photographs is Waterlogue. With Waterlogue, I can turn basic pictures into unique images, and use them for posts to social media and more stylized promotion.

So how does the app work? It’s very simple. You download the app to your iPhone, iPad, iPodTouch for $2.99. Second, you snap a photo . You open up the app and choose the photograph that you’ve just taken. From there, you can use a variety of preset image alteration tools to turn your regular photo into something more creative.

I know in the design world — and Instagram, Google+ and Twitter worlds — this app is becoming quite popular. You can think of it as your own watercolor toolkit placed right on your cell phone.

Here are some examples of images I’ve transformed for my own marketing and PR needs. Perhaps you will get some ideas and see if this app would be a fun addition for you.

 

Aspetuck.MoonPR

Trail signs at Aspetuck Land Trust’s Trout Brook Valley pop off our social media pages.

 

HorseShowBraids.MoonPR

A young rider at the Hampton Classic Horse Show. Love those pigtails!

 

AspetuckFish.MoonPR

Turtle.MoonPR

Flyfishing and finding turtles, all at the Aspetuck Land Trust preserves.

 

And me with one of my all time favorites, Katie Couric, supporting the ASPCA at the Hampton Classic Horse Show.

And here I am with one of my all time favorites, Katie Couric, supporting the ASPCA at the Hampton Classic Horse Show.

 

Stay tuned for more of my favorite ideas for marketing and PR.